Editorial content — microbiome
Blog Nahibu
Make the blog the brand’s front door: educational content to explain, reassure and attract a qualified audience from search.
- Content
- SEO
- UX/UI
- Digital branding
Independent digital studio
TROWEB — Digital, Brand & Growth: independent digital studio in Provence (digital branding, e-commerce websites, digital marketing)
We build digital experiences that make people want to choose your brand.
Our logo, the boteh, is a Persian pattern: it shows a cypress bowing. The cypress (sarv) stays upright and green all year round; when it bows, it listens. The story of the symbol
The cypress gave its name to our assistant.
Sarv
Your digital project, understood in 5 minutes.
Sarv asks the questions nobody asks, looks at how people find you today, and hands you your brief. Free, even if you never work with us.
Our approach
A website is only the beginning. We design your digital presence as an ecosystem, not a string of tools.
Work
Brands. Real problems. Digital experiences.
Organic cosmetics — Provence
Florame
Refocus the promise on origin and ritual, organise the product ranges, align website, content and campaigns around one story.
SaaS app — field teams
Yekly
A mobile-first app: logging hours in seconds for team members, a steering dashboard for managers.
- Custom application
- Product
- UX/UI
- Design system
- Digital branding
Conversation
A first call to understand your brand, your goals and your constraints. No commitment.
Diagnostic
A review of what exists: site, data, content, competitors. What works, what’s holding you back.
Proposal
A clear plan: priorities, deliverables, timeline, budget. You know exactly what you’re buying.
Delivery & steering
Delivery, then regular follow-up with metrics we choose together.
Sound familiar?
We realign the site with the brand you are today: message, hierarchy, art direction — without starting from scratch when there’s no need.
An audit of user journeys, friction points and key pages, then measured improvements: structure, content, proof, calls to action.
One system for your site, campaigns, content and emails: one voice, one identity, everywhere.
We connect content to the buying journey: landing pages, lead capture, CRM sequences and results tracking.
That’s what ongoing support is for: one person who knows your brand, runs your digital topics and reports back every month.
TROWEB can take it from here.
Behind TROWEB
Where branding, marketing and digital meet.
Saïd Gholami spent over ten years on the brand side: running e-commerce sites, building digital identities, and driving acquisition, content and CRM with real budgets and revenue targets.
TROWEB was born from one observation: companies don’t need yet another supplier. They need someone who thinks like an in-house head of digital — and who can also create.
- Digital strategy
- Art direction
- E-commerce
- Custom applications
- Acquisition & SEO
- CRM & content
- Steering & reporting
Frequently asked questions.
Brands and SMEs that want digital that’s consistent and effective: e-commerce, branded products, services. What they share: a need for both vision (brand, strategy) and execution (website, content, acquisition).
No. TROWEB is based in Provence, but the brands we work with are in Marseille, Lyon, Paris and beyond: regular remote follow-up, and on-site strategy sessions when it matters.
Every project is quoted based on its scope. After a first conversation, you get a clear proposal detailing deliverables and budget.
Yes. An audit, a redesign of one key page or the Essential plan lets you get started without committing to a big project.
Fill in the form, write to us or book a call. Saïd gets back to you personally within 2 business days to set up a conversation.
Based in Provence. Built to work anywhere: the brands we work with are in Marseille, Lyon, Paris and beyond.
Ongoing support
Your head of digital, without hiring.
A monthly commitment, one person who knows your brand, and a digital presence that improves month after month.
ESSENTIAL
Your website stays spotless, without you having to think about it.
- Technical maintenance
- Updates & backups
- Small improvements
- Priority support
For brands whose website is live and must stay flawless.
Request a quote — Essential planGROWTH
RecommendedYour website improves every month: visibility, content, conversion.
- Everything in Essential
- SEO & content
- Conversion optimisation
- Monthly advice
- Reporting
For brands that want measurable results.
Request a quote — Growth planPARTNER
An outsourced head of digital, embedded in your team.
- Everything in Growth
- Brand strategy
- Acquisition & CRM
- Supplier management
- Quarterly roadmap
For growing brands that need complete digital leadership.
Request a quote — Partner plan